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It consists of finding phrases that would lead someone to your card game, i.e., potential search terms and words that best describe your game. To break it down, keyword optimization is pretty much SEO for the app store. That means you need to take app store optimization to the next level.Īs you might know, keywords are an important ranking factor for the app store - they help you increase the visibility of your card game. However, you’d be surprised at how many users you can acquire organically through the app stores. And we’re going to be talking about that later in the article. Paid user acquisition campaigns are one of the best ways to get more users. Master ASO and Grow Your User Base Organically To get you started, I have put together simple and practical tips for marketing card games that will help you make smarter decisions and achieve your goals. It’s possible to reach the top charts if you play your cards right (pun intended). What’s important is to arm yourself with knowledge and push forward. However, the path to success is not a straight line - it’s full of ups and downs. It’s what makes all the hard work worth it. Having a successful game and actually making money off of it is the dream of every developer or publisher. Magic: The Gathering Arena (Wizards of the Coast).Solitaire Grand Harvest- Tripeaks (Supertreat).

Let’s get started! Top 10 Mobile Card Games in 2021 In the last part of the article, you’ll get insight into key mobile metrics and statistics for 2021

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You’ll also learn how to create the perfect ad for a card game with examples from top publishers. In this guide, I explain everything you need to know about mobile game advertising through practical tips. Marketing card games may seem like a daunting task, especially when you don’t have a lot of marketing experience. (This article was originally published on Udonis’ blog.) The Ultimate Guide for Marketing Card Games in 2021